Writing About Fashion


Fashion is a system of symbols and signs that communicate a wide range of personal, cultural and social meanings. These can include, but are not limited to, clothing style, colour, pattern and fabric; the way these are combined, worn and interpreted; historical and cultural contexts; gender roles; mood and emotion; group membership and identity; seasonal changes; fantasy and imagination; and ethical and sustainable values.

Various forms of adornment may be considered fashions, but for something to be defined as a fashion it must have a significant degree of popularity and a large group of followers. This dissemination can take several forms, from a top-down approach such as celebrity endorsements and mass media to bottom up approaches such as word of mouth and viral memes. The lines between fashion and anti-fashion can also become blurred, as expressions that were once considered to be outside of the realms of fashion (such as tattoos or piercings) are swept up into trends.

Writing about fashion can be a fascinating and rewarding experience, but it can also be challenging. This is because fashion is an ever-moving industry that seeks inspiration and is constantly changing. It is therefore important to keep up with trends and be able to compare and contrast them with previous styles in order to create interesting and informative articles. Moreover, great fashion articles are well researched and include ideas from many different sources. This ensures that your readers can trust and rely on your information.